Is your UI keeping users happy and coming back for more?

Factsheet

starting at 4 hours

€ 125 per hour

A user-first approach to designing interfaces that are intuitive, visually appealing, and enjoyable.

  • Improves user satisfaction
  • Protects customer retention
  • Increases your sales conversion

User experience design

The value of UX design extends well beyond creating beautiful, user-friendly products. In terms of business success, huge differences can be seen between companies that prioritise UX and those who don't. According to Forrester every dollar spent on UX results in a return of a hundred dollars, that's an ROI of 10.000%

No UX without business context

User Experience Design is not an afterthought. It should be an integral part of your business strategy. That’s why we need to understand your bottom line. We have been stakeholders ourselves and will never forget you need to have business success to deliver a great experience.

 

Full speed ahead

Reinventing the wheel is costly. With our extensive experience, chances are that we’ve already dealt with the kind of puzzle you want to be solved. We’re happy to have you benefit. We have access to a lot of ready-to-go materials, are faster than most and our guesses are better than average.

 

We fit in anywhere

We’re like chameleons: we adapt easily to the way you work. Whether you want us to join your design sprints, have designs ready in a commented handover file, or have one of us as a liaison on your Scrum team. Tell us how you develop your project and we’ll make sure we are not the bottleneck in your processes.

 

Not everything can be said or measured

Many organizations pride themselves on being data-driven and testing their progress with user interviews and we applaud this approach. There is a possible pitfall, however. Taking your users literally can result in a chaotic web of layman solutions just as easy as following the numbers can take you to places your brand or users should go. You may even venture onto the path of dark UX. Scary stuff.

Check out my double diamond!

Just kidding, there is no diamond. It’s just one of the methods used to improve UX based on user-centered design principles. Methods like Design Thinking, Lean UX, and Agile Design boil down to the below 4 (+1) stages.

Another important aspect they share is that they are iterative, meaning a cyclical process in which a design solution is repeatedly refined and improved through a series of iterations, based on feedback and evaluation. As UX veterans we can advise you on the right method for your service or product.

Discovery

Gathering data: Check out the competition, interview typical users, examine business models, plot touchpoints.

Definition

Analyse your data qualitatively and quantitatively, find the bottlenecks, decide on your KPI's and define areas of interest.

Development

This is the fun part. Ideate, design, make prototypes and test them on your friendly users and stakeholders.

Delivery

Showtime: Build, release and test with actual users. Measure everything and find out how well you did.

Repeat

Release often and start learning instead of guessing. Iterative is the only way for digital first organisations on a tight CI/CD schedule.

The only step you need to take.

No need to prep yourself for this one. Plan your discovery call and I'll make sure not to waste our time.